Toyota & Sustainable Mobility

Scott's spending a few days this week at Toyota's Sustainable Mobility Seminar in Portland, Oregon, learning about the company's strategy for the future, as well as taking a crack at driving test mules of both the Prius Plug-in Hybrid and the Highlander Fuel Cell Hybrid Vehicle (FCHV). According to Toyota, "This special event is designed to offer insight into the depth and complexity of challenges facing the auto industry, as it transitions into a new era where our business will no longer be about simply building and selling cars and trucks."

Sounds like heady stuff--stayed tuned for photos and coverage of all of the event's happenings.

Toyota Prius plug-in hybrid test mule © Scott Gable